What’s your biggest marketing concern right now?
Do you doubt your marketing might not be working?
78% of local-mobile searches result in offline purchases. (Search Engine Land, 2014)
The first position on Google search results on desktop has a 34.36% clickthrough rate. (Advanced Web Ranking, 2015)
The average Google first page result contains 1,890 words. (Backlinko, 2016)
There are few very standard things you should look at in every case so I can get started focusing on the most critical priorities and opportunities. We usually conduct our initial research and report our findings and recommendations to our client before we get started building a marketing plan.
Now, here’s the funny thing – we find many of the same issues over and over again – issues with Google My Business set-up, issues with SEO, issues with website design and structure, content issues, and of course the odd – I don’t remember the password to that thing issue. It’s almost gotten to point where we can expect certain fundamental elements of a businesses’ online presence to have some of the same critical issues.
When you think about it – even if you feel like your marketing is humming along just fine – it makes perfect sense to get a thorough check-up every so often and, of course, if you sense things aren’t quite right then a check-up is the only way to diagnose the fix the problem(s.)
Total Online Presence Audit
You simply share a few things about your business through a simple form, and we dig under the hood and test everything out. We’ll look at your: Website structure and design, Content and keyword strategy, On-page and off-page SEO, Reputation and reviews, Google My Business profile, Social profiles.
This is a very deep and complete review so the process takes a few days. Once we are done, we’ll compile a report of our findings and schedule a time to meet with you one on one to discuss the results and suggest your highest priority areas and best recommendations for your marketing moving forward.
Imagine how great it would feel to know for certain that the time, money, and effort you’ve invested in your online presence is heading you in the right direction. We would love to dive in and be that resource for you!
Okay, actually no, the audit won’t make it rain business, but it will point you in the right direction and perhaps help you identify where and how to spend your time and resources more confidently.